Search Content


Content Categories



What’s a Design Strategy look like?

Designers often talk about the results of their work, and even about the design process, but what we don’t often talk about is the careful framing of a project that allowed us to do the great work in the first place. When working with organizations big or small, it pays to first reach clarity about WHAT to design before working on HOW to design it.

Last week I got the chance to talk through a solid example of design strategy work with Lulu Pachuau and Bob Medcalf of the New Zealand firm Provoke. In this podcast we talk about and show the tools and methods they used to help the research institute Industrial Research Limited create a cohesive web strategy for the future.

What’s got me especially excited about this work is that Lulu and Bob took several of the methods that we teach during the Design Strategy day at the UX Intensive workshop, and they adapted the methods to address the challenges they faced.

If you’re interested in building some skills to help you move upstream and frame great design work, check out Adaptive Path’s UX Intensive workshops coming to Copenhagen on October 13-16 and to Austin December 8-11.



Related Invoice Management Articles

What Is the Best Time to Submit a Story on Digg


Research from HP Social Computing Labs has confirmed that the best time to submit a new story on Digg is a weekday afternoon in the US. exposure. The Social Computing lab at HP has released a research paper that finds a strong correlation between...

Read more about What Is the Best Time to Submit a Story on Digg...

What Blogging Means To Me (And You)


Note: This is part one of a three part series on my predictions for 2009 (see part two and part three). I will be covering predictions for blogging, HR and those made by others as the new year approaches....

Read more about What Blogging Means To Me (And You)...